There’s a fine line between a scientific approach to marketing on Facebook and a haphazard shotgun approach. For those of you who prefer not to "point and shoot," a new study from a San Francisco-based social media strategy firm offers an social marketing media in-depth analysis of the top 20,000 Facebook Pages and up to a quarter million posts in an effort to determine the most useful posting techniques.In the just-released report called Engagement and Interaction: A Scientific Approach to Facebook Marketing, Momentus Media provides answers to the seven most frequently asked questions by Facebook page administrators. follow the 3/3 rule, whereby I speak with someone no more than three times, for not more than three minutes on each occasion, freely offering tips, exploring another company's branding or directly helping them, before I ask that person for some business. When I do the asking, I send the prospective customer a closing script or a post to indicate how I can help further.With all the flashy new websites and with social networking capabilities changing by the minute, no wonder you are swept up in checking out a new site or a fresh feature when you go online. But instead of spending countless hours exploring new dazzlers, devote only a set amount of time each day or week to review the new happenings online. Otherwise you will be sucked into a vortex of shiny objects and before you know it your week is over and you have not converted any online relationships into profits. social media for marketing Flag interesting sites or novel capabilities in a folder or on your calendar to revisit later for research and development.A consumer can become overwhelmed by dealing with all the wrong messages that are crowding the Internet lately. Company owners are projecting the wrong image through what they say online. In some cases, their posts have absolutely nothing to do with their company, brand or personality.