There is a difference between "promoting to" and "influencing" users to download your mobile app a massive one.Promoting to users doesn’t put your app on the path for massive downloads. social media marketing campaigns There’s just too much noise in the market with too many apps vying for the same user’s attention.Now imagine, you put your advertisement out there what are the chances that you’d be able to get the user to notice and even download your app? You're leave it for the user to choose. Instead, think about this: What if you can influence the user to buy your app or product instead?You need to influence people even before they get to your landing page. Potential users should be convinced of the value you’re offering and your microsite, app-store page, etc., should essentially seal the deal!Let’s take a look at some of the ways that you can influence your user to buy and download your app.Not just any blog. There’s a blog fatigue with the number of people jumping onto the content-marketing bandwagon. You’ve got to write something that is attention grabbing and worthy of sharing. Make the topic current and give actionable pointers. I see many blogs that fail because they have no real meat to chew on. People notice good writing and also the people behind the blog or article. Be sure to include links to your landing page in the bio and see the clicks coming through. Readers value insights and opinions and these add to your product’s credibility.In the first year of its existence, Buffer added 100,000 users through staffers writing blog posts and contributing to other blogs and publications.According to The Verge,social media marketing service the post, which was written in Chinese, translated to "Microsoft’s latest OS Windows 9 is coming soon, do you think the start menu at the left bottom will make a come back?" This was something of a rhetorical question, since the company had already confirmed the return of the start menu, according to PC World. The post has since been deleted, but CNBeta noticed it and was the first to report the story.